NASA is gearing up for a significant digital overhaul, with plans to revamp its grid of websites, release updated versions of its mobile and TV apps, and even introduce its own ad-supported video streaming service. The agency aims to implement these changes and improvements by the end of the year.
To achieve a more cohesive user experience, NASA's Chief Information Officer, Jeff Seaton, revealed that they will be unifying the interface language across all of their websites. Notably, both nasa.gov and science.nasa.gov will undergo complete redesigns and receive a common navigation and search engine. These improvements will be rolled out in a beta version of the site, which will undergo continuous updates in the coming months.
Another key focus of NASA's digital transformation is the update of their collection of applications. These applications will be integrated to support NASA's very own streaming service, aptly named NASA+. The streaming service will be financially supported by advertising revenue and is planned to offer original series and live broadcasts from the agency. The platform will be accessible on various devices, including iOS and Android devices, web browsers, and TV platforms such as Roku, Apple TV, and Fire TV. Users with Google Chromecast players may also have access to the service.
With these exciting developments, NASA is poised to modernize its online presence and enhance its engagement with the public through an array of revamped websites, improved applications, and an ad-supported video streaming service. By leveraging these new digital tools, NASA aims to bring its awe-inspiring content and educational resources closer to space enthusiasts and curious minds around the globe.
